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Websites, Ecommerce & Digital Experiences

Digital experiences that make it easier to do business.

Your website is often the first place customers, partners, and future colleagues meet your organisation. We design and build sites and web applications that are clear, responsive, and true to your brand.

Book a FREE 30-Min Call How we work

Overview · Build

Why it matters

From corporate websites to ecommerce and B2B/B2C portals, My Econics combines user experience, interface design, and development in one process. We begin by understanding your audiences and goals, structure content around what they need, and design interactions with a clear purpose.

Responsive layouts make the experience work on phones, tablets, and desktops, and your brand—colour, typography, imagery, and tone—is carried consistently through every page.

Problems this can address

  • Visitors struggle to find information, products, or the next step.
  • The current site looks dated, is hard to update, or works poorly on mobile.
  • Your brand is presented inconsistently across pages and channels.
  • Online sales or enquiries depend on manual processes behind the scenes.
  • Customers or partners need a secure place to access services and information.

Our work

Work in this area

Hospitality · 3-star and budget hotels

An internet booking engine for 3-star and budget hotels

Direct bookings and online payment on the hotel’s own website.

  • Guests can book directly on the hotel’s own website
  • Direct bookings carry no travel-agency commission
  • Guests pay by card or PayPal as they book, which discourages no-shows
See the problem and solution

Problem. Smaller hotels often depend on online travel agencies for bookings and pay commission on each one, with deposits and payments handled separately.

Solution. An internet booking engine that sits on the hotel’s own website, with live rooms and rates, and secure online payment at booking through eGHL, Stripe or PayPal.

  • Retail

    Nine Planets Coffee ecommerce platform

    We worked with the brand’s existing CMS, set up the online store end to end, then handed it over ready to run.

  • Travel

    Travel portal

    An online portal for the travel sector.

What we can help with

How My Econics can help

  • Corporate websites

    Well-structured sites that explain what you do and help visitors take the next step.

  • Ecommerce solutions

    Online stores with clear product discovery, useful content, and straightforward checkout journeys.

  • Web applications and portals

    Browser-based tools for customers, partners, or staff, including B2B and B2C portals.

  • UX and UI design

    Navigation, layouts, and interfaces grounded in how people actually use the site.

  • Responsive design

    Layouts that adapt cleanly to phones, tablets, and desktop screens.

  • Brand integration

    Your visual identity applied consistently throughout the experience—not just in the header.

Possibilities

Example applications

These are examples of what this service could involve, not descriptions of past client projects.

  • A corporate site restructured around services and audience needs.
  • An online store with improved product filtering and richer product content.
  • A customer portal for managing requests and account information.
  • A web application that replaces a paper or spreadsheet-based process.

Typical deliverables

  • Sitemap and information architecture
  • Wireframes
  • Interface designs
  • Responsive website or web application
  • Content structure and publishing guidance
  • Integration documentation

Confirmed in the agreed scope for each engagement.

Our process

How this fits the way we work

We begin with discovery and information architecture, then develop design concepts and prototypes. Where it helps, we present more than one design direction so you can compare options and request changes before an approach is finalised. Implementation follows the agreed designs, with testing across devices and browsers during development and a final validation before launch. We then hand over the content structure and publishing guidance so your team can keep the site current.

  1. 1 Understand Your Goals
  2. 2 Discover & Analyse Key stage
  3. 3 Explore Solutions
  4. 4 Design & Prototype Key stage
  5. 5 Build & Integrate Key stage
  6. 6 Validate & Launch Key stage
  7. 7 Support & Improve

Explore all seven stages

Before you start

Considerations and dependencies

  • Content is often the critical path. Agreeing who writes, approves, and supplies text and images avoids delays.
  • Ecommerce scope depends on catalogue size, payment providers, delivery rules, and connections to stock or finance systems.
  • Hosting, security, and maintenance needs differ between an informational site and a transactional platform.
  • Interaction and animation should support usability and performance, not distract from content.

Questions

Frequently asked questions

Related services

Mobile App Design & Development

Mobile apps for customers and staff, from use cases and prototypes to integration, release, and support.

SEO & Content Management

Search foundations, content structure, publishing support, and traffic analysis to keep your website useful and current.

Managed Hosting, Email & Support

Managed web and email hosting, maintenance, troubleshooting, and continuous improvement after launch.

Ready to talk about websites and ecommerce?

Share your goals and we’ll reply within 24 hours to arrange a free 30-minute call. Your enquiry will arrive with this service already selected.

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